Confessions of An Entrepreneur?

Several months ago I put it "out there" that I was working with business coach Melanie Jordan to try and get some focus over my business projects, identify true revenue streams, and gel an actual marketing strategy. Then I proceeded not to report in with you here. I know why. I admitted it to myself the other day. I was hoping to say something like, "This all has resulted in sales, sales, sales. But now I recognize that that is silly. This is a process and I'm at the beginning of it in many ways.

I'm not a guru . . . just a "learning as I go" entrepreneurial spirit. With that in mind, I can share the wisdom I've gleaned from the last several years of my efforts mixed with the recent work with both Melanie and also Dhyan Atkinson who is helping me form a consistent strategy for marketing specific to Storied Gifts. You can read the recent piece about SG in the Des Moines Register here. 

Here are several of the insights I've come to at this point:

• It took three years to get here but finally the euphoria of the beginning part of entrepreneurship has been replaced with a desire to be focused and practical . . . mostly.
• I think I can become comfortable with a marketing strategy that won't "feel" like marketing.
• I will not misplace my enthusiasm for finding new things to do and other projects with the need to market.
• I've had lots of successes.
• I am happy with my failures as they've helped me learn.
• Oh . . . I guess then there are no failures.
• I will blog more often and share my experience hopeful that it will be of use to others.
• I won't try and say it all in one post.

Thanks for stopping by. I'll check in with a new lesson learned next week. In the meantime, if spring and life have you in the "change" mode . . . what do you most want to change this year about your business?

photo by lawrence op powered by flickr